Although Microsoft shared details of Windows 10 and the next version of Windows Phone at its high profile January 21 event, the new platform has been in spotlight far longer than that.
In fact, ever since the company confirmed that name of the new OS as Windows 10 — the hype train has been chugging along for months now. It seems that the new strategy that the software titan has set in place for its operating platforms is something that has started to interest users.
The newest statistics from Kantar World Panel show that while the Windows Phone platform continued its decline in some countries, it has gained ground in other.
Microsoft’s platform was down in the UK and China, while it ticked up in France, Australia and Germany.
Worth mentioning that these numbers are from December, meaning before the January event. But then again, rumors about Windows Phone have been swirling around for a fair while now.
In United States, though, Windows Phone managed to increase its share from 3% in November 2014 to 3.8% the next month. It still makes for a 0.5% decline from the figures recorded in December 2013, when it was powering 4.3% of smartphones in the country.
Things went from bad to worse in China, as Windows Phone share dropped from 1.1% in December 2013 to 0.7% by the end of this past year.
Users in Germany, however, purchased more Windows Phone in December 2014, as market share in the country increased to 7.4% — a subtle increase from 7.1% in November 2013 but a solid one from the figures of 5.9% in December 2013.
Overall, it must be said, that expectations are high when it comes to adoption of Window Phone, as we move towards the release of the final version of Windows 10 for Phones later this year.
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